After serving our country in the military, U.S. veterans often find it difficult to adjust back to civilian live and find their place both personally and professionally. That's why the Connecticut Resource Conservation and Development Area (CT RC&D) received a grant to promote veteran-owned farms across the state of Connecticut.

As a long-time client of Mad River Creative, CT RC&D reached out for support in building a web presence for the CT Veteran Grown program. The resulting website, built after much collaboration among marketers and farmers, features an interactive map and directory that allows consumers to search for veteran-owned farms across the state. What's more, Farmer Veterans can log in to the website to create their own listing, complete with photos of the farms and its products, and detailed information about where to buy them.